They say the best investment is in your health. (I agree, although I have to admit I don t really stick to that myself.)
Right now, health is mostly being supported at the level of:
physical fitness (workout apps, weight-loss tools, smart devices for heart-rate tracking, step counters) mental health (e.g., digital detox apps, a personal therapist in your phone) longevity (more of a long-term process, experimenting across different areas)
Most software wants you to come back every day. The business model depends on it. More sessions, more engagement, more opportunities to monetize.
But what happens when your product's purpose is to help someone understand themselves better? At Murror, we've been wrestling with a paradox: if we do our job well, users should eventually need us less not more.
