Patrice Caraway

Patrice Caraway

Creative Ideas. Strategic Growth.
#102782830 followers1 following
☀️ 2 day streak
>10,000All time
4 KP

About

With more than 12 years in digital marketing, I’ve seen firsthand how difficult it can be for businesses to understand what’s actually working. Too often, the data is scattered across platforms, reports take hours to pull together, and the answers you need aren’t there when you need them. That experience is a big part of why I’m so excited about what we’re building at TruLata. As Director of Client Success, I work directly with businesses using the platform, helping shape customized dashboards around the numbers that actually matter to them. TruLata brings marketing performance and business insights together in one place, so service businesses can spend less time chasing data and more time using it to make confident decisions and scale.

Badges

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Maker History

  • TruLata
    TruLataThe AI marketing platform for service businesses
    Sep 2026
    • 🎉
    Joined Product HuntSeptember 23rd, 2026

Forums

TruLatap/trulata•

2d ago

How much do you trust AI agents?

I trust them about as far as I can check them. What earned my trust was never autonomy, it was a record: every action logged, a human able to see it the next morning, and a number that ties back to money. Supervised beats "fully autonomous" for anything that spends a client's budget.

TruLatap/trulata•

2d ago

What's the PROBLEM your product solves?

Owners of service businesses spend money on marketing and can't tell which dollar made the phone ring. We ran an agency for them since 2017 and watched the same thing every month: reports full of clicks, nothing about jobs. TruLata runs the website, search, ads, content and outbound, and counts every lead with where it came from and what it cost, on one screen. Launched today, would love to hear how others here measure what's actually working.

TruLatap/trulata•

2d ago

What's the one marketing number you actually trust?

Clicks, impressions, sessions, followers. Most of what a dashboard shows is activity, not money. After years running marketing for service businesses, the only number I fully trust is cost per real lead, tied to the job it turned into. What's yours, and how do you get it?

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