... always assumed ICP definition was the easy part. It's not. It might be the hardest part of outbound that nobody talks about. So we stopped assuming and built a fix. We added an ICP generator directly into Starnus. You answer a few quick questions, what you sell, who you think it's for and it builds a full ICP for you. Then it finds those people, reaches out, follows up, books meetings. No blank prompt anxiety. Should have built ...

... When we launched Starnus our competitors

... living in the Netherlands. Nothing about what we're building. Just genuine thoughts about life in the Netherlands. It hit 1M+ impressions. And here's the weird part we got a ton of signups and paid users for Starnus from it. Without ever mentioning the product. Meanwhile, my "here's what Starnus

... Product Hunt community I'm Khashayar, founder and CEO of Starnus. Together with my co-founder Ayda we just launched today. Quick backstory: we're two founders who did our doctorates in data science and mechanical engineering. We used to build robots. Two years ago we started a B2B company and hit a wall ,we had no idea how to do sales. We tried every tool out there and ended up paying $500+/mo for 5 different platforms just ... ... send cold emails. So we built Starnus