Definitely more product roadmap & dev than "business model builder" as the title would suggest. Looks cool but it's a bit overkill for us non-dev types.
@webfugitive There is actually an entire section devoted to setting strategy and it includes: a business model builder, vision screens, persona profiles, competitor profiles and a chart to plot them on, goals, and initiatives. You are right that the goals and initiatives tie to a complete set of roadmapping tools as well for creating sprints and defining stories. We have tried to cover everything a product management team needs to build a great product and share their plans with customers and the rest of the organization. We serve a broad and diverse set of customers. Thanks for the comment.
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Aha!