AMA
Official ask-me-anything conversations with notable guests
Greg Isenberg

I’m Greg Isenberg, CEO of Late Checkout. AMA 🔥

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I spend all my time thinking about community-based products and web3. Ask me anything about what I mean by that, where the world is going, which products I love, or whatever else is on your mind. Literally, ask me anything!
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Tyrel Johnson
I've been loving the pod with you and Sahil! It's in my Top 3. Two questions for you: 1. What white spaces do you see in NFTs? 2. Name your top 3 favorite web3-related events you'd recommend to someone who wants to get deep into this space.
Greg Isenberg
@tyreljohnson 1. Hard to give one-size-fits-all answer to that but as a framework think about creating NFT projects that are not cookie-cutter at all. What's new and interesting about your project? And focus it on a particular community (ie: WoodiesNFT focused on outdoor community) 2. Tbh, I dont know. I've only ever been to 1 web3 event. I just hang out online on Discord and Twitter.
Eric Dyck
Would you come on the DTC Podcast to chat it out? What's the killer app in the DTC/ Ecommerce space that helps everyone get it. So much of what I see looks like Pets.com from the late 90's...as in not quite ready for primetime.
Greg Isenberg
@dtc_dyck Focusing on me and Sahil Bloom's podcast right now. Focus is everything otherwise I'd be there! https://whereithappens.trwih.com/ I feel like people get DTC/ecommerce. What am I missing?
xquad
Hey Greg, I’m involved with a community-managed digital currency project (that is all distributed without premines/ICOs etc), which is now going to collaborate with a small game studio. There is an MMORPG game being built by the game studio which is planned to go live in phases and with this collaboration, both projects will be looking to build an ecosystem for cloud gaming platform/infrastructure along the way as their common goals, and there will be a limited amount of NFTs which will be used for fundraising purposes (modest amounts if I may say to keep the progress going + for marketing), on the crypto side the team is working and looking to build all voluntary basis to achieve mentioned vision/goals. The game itself will target to create artificial intelligence with emotion through collaboration from people around the world. Not really focused on the Play-To-Earn trend as creators are caring/concerned about the quality of the game itself, might say maybe something closer to the Play-And-Earn concept could apply. The NFTs referred above will not only provide an early access key to the game but also provide mini companions for additional in-game activities, along with staking components etc. Coming to my questions; - Do you believe such a way to raise funds is a viable tool? - From a marketing perspective, what would you do to increase awareness of such a raise? What kind of collaborations would you seek to make this raise successful? - I know you believe in community power, I do too, but do you think a community can form/grow/sustain without enough funds for marketing? Nowadays all of these NFT projects/minting days seem similar, repetitive and as some of the other people mentioned here, the chat mediums / engagement etc are becoming all the same. Surely there will be quality projects which will not have enough reach and vice versa. I wanted to hear from someone who's been in the field for some time, thanks for your feedback; appreciate it if you've made it till here :)
Greg Isenberg
@xquadcolx Yes you could totally raise funds that way. Lots of folks are using NFTs for fundraising/marketing/retention. Bring in aspirational/cool influencers for your target community. Make them apart of the NFT drop. Attach a social cause to get people excited. A community must be a sustainable community so there needs to be a small amount of funds to keep it going. But that number is small.
Yaroslaw Bagriy
Hey Greg, I'm building a community platform. What are your thoughts? Where can I improve? https://www.producthunt.com/upco...
Dawid Zamkowski
@yarobagriy Hey man! I've contacted you via Twitter's DM.
Greg Isenberg
@yarobagriy I like the concept. A working prototype is worth 1000 Figma Slides ;) though!
Yaroslaw Bagriy
@greg_isenberg Thanks! Version 1 is out and fully working with customers already :) playgroup.community This new version should drop in a month or so!
Fajar Siddiq
I remember your tweets! Just wanna say thank you & is inspiring
Greg Isenberg
@fajarsiddiq thanks for the kind words!
Alberto Cabas Vidani
What did you learn from your crypto college experiment?
Greg Isenberg
@dr_acv People have a thirst for web3 knowledge and community. I want to do more of this in '22
Alberto Cabas Vidani
@greg_isenberg Thank you. From what I remember the price of the NFT was higher than the "usual" course price. How did it affect sales and the quality of the participants?
Greg Isenberg
@dr_acv It was a bonding curve starting at .15e that ended at 1.5e. We wanted to keep course smaller than 150. If I did another one, I probably would allow more students and make it more accessible
sulyman moyo
I'm currently building in the web3 space, How do you get the first 100 users and discord members
Greg Isenberg
@repreneur Make a mission worth talking about a design a Discord worth hanging out in.
Shahram Rezasade
Hi Greg, Do you know any Web3 projects where people can own partial assets and benefit from it everytime the asset is being used. Example: A contract lets 100 people buy a BIRD scooter, that is operated and rented by BIRD and the community (partial owners) receives monthly passive income because of their partial ownership?
Greg Isenberg
@srezasade This to me fits into the community enhances the product bucket of a community based products. Most great web3 projects follow this rule. Big trend for '22.
Shahram Rezasade
@greg_isenberg True. Have you heard of a similar project? I am very interested in partial ownership projects. And yes - the community itself enhances the product AND is incentivised to use the product. e.g. there are projects where you receive partial ownership of shares whenever you buy the products of the company (Sweetgreen shares for all your Sweetgreen orders)
Michael Silber
Do you think the GME x NFT play is going to 🚀 or 🔥
Greg Isenberg
@product_at_producthunt I got faith. They've recruited some top folks in the space.
Stefan
What are the main characteristics of a community-based web3 product?
Greg Isenberg
@stef3 1. the product is the community (ex: clubhouse app) 2. the product enhances the community (ex: bored ape yacht club)
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