Apple Intelligence, fully opened up at WWDC 2026:
🧠 Foundation Models framework — on-device AI in 3 lines of Swift: private, offline, free
👁️ Visual intelligence — search & act on anything on screen or through the camera
⚡ Shortcuts — new "Use Model" action taps Apple's models on-device or via Private Cloud Compute
😀 Genmoji — mix emoji + descriptions into new ones
🎨 Image Playground — expression control + ChatGPT styles
🎤 New Siri — pick ChatGPT, Gemini, or Claude. Ships with iOS 27.
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The release introduces all-new customization options, the biggest-ever redesign of Photos, powerful updates for staying connected, and Apple Intelligence, the personal intelligence system
Apple today said it is putting six tools together under a single subscription called Apple Creator Studio. For $12.99 per month (or $129 annually), subscribers get:
Final Cut Pro (Mac and iPad) for editing video
Logic Pro (Mac and iPad), a digital audio workstation
Pixelmator Pro (Mac and iPad) to edit images
MainStage (Mac) to turn your computer into a musical instrument
Motion (Mac) to create video animation
Compressor (Mac) to transcode media files into other formats
Extra features on Keynote, Pages, Numbers and (soon) Freeform
Considering tools like Final Cut Pro only used to sell for a one-time purchase of $300 and then later on just iPad for $4.99/month, how does this deal look for consumers? Do the bundled items some of them video, some of them audio make sense together? And since Apple can offer it through its own App Store without charging itself commission, where can competitor products compete?
The apps you need for everything you want to create. Craft your stories with video in Final Cut Pro. Reimagine images in Pixelmator Pro. Produce your best music in Logic Pro. Supercharge productivity with premium content in Keynote, Pages, Numbers, and Freeform Boost workflows with AI features that build on Apple Intelligence. And with Family Sharing, up to five other people can enjoy your subscription too.
Apple today previewed iOS 13, introducing a dramatic new look for iPhone with Dark Mode and new ways to browse and edit photos, sign in to apps and websites, and navigate the world with an all-new map.
The Mac experience gets better than ever with iPhone Mirroring, big updates to Safari, highly anticipated games, and Apple Intelligence to deliver all-new capabilities