AI video editor that applies expert techniques automatically. Punch zooms, smart B-roll, kinetic text, sound design—upload raw footage, download professional videos.
We built Bansi because long-form video editing is still painfully manual. There are various tools in the market for short video editing but no good ones for long form.
If you want a polished talking head video, you still end up spending hours doing the same repetitive work:
- cutting silence and bad cuts
- adding punch zooms and captions
- inserting B-roll
- cleaning up audio
- fixing pacing, transitions, and emphasis
Top creators use these techniques in every strong video. But most people don’t have the time, skill, or budget to do it consistently.
So we built Bansi, an AI video editor for long-form content.
You upload raw footage, and Bansi automatically applies the editing patterns great videos use, like smart cuts, punch zooms, captions, B-roll, sound design, and audio enhancement, to turn it into a polished, publish-ready video.
The goal is simple: help creators, marketers, founders, and agencies go from raw footage to finished video without needing to master complex editing software or hire an expensive editor for every project.
Thanks for checking out Bansi today, excited to hear what you think.
– Sam & the Writesonic team
Report
@samanyou_garg As someone who makes founder update videos monthly, what's the one editing pattern you saw top creators overuse (or underuse) that Bansi now handles automatically?
Working on Bansi has been an incredible ride. We set out to make video editing really easy for you - the AI handles the tedious pacing, cuts, B-Rolls, zooms and what not. As a dev, I’m always looking for ways to break things and make them better, so please be honest - what do you love, and what can we improve?
Super excited to finally share Bansi with the PH community. We’ve spent a lot of time obsessing over one question: how can we make long-form video editing feel 10x easier without making the output look generic?
We built it to remove the repetitive parts of long-form video editing: cuts, punch zooms, B-roll, captions, pacing, sound design, audio polish, etc.
Would love for you to try it and tell us what feels good, what feels missing, and what we should build next.
@ashish_bedi The 'doesn't look generic' constraint is the hardest one we set for ourselves. Ashish has been pushing the team on that from the start.
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Maker
It was really a great experience building it, making it version managed internally and making sure everything just fits in well. Would love any suggestions / feedback for future iterations.
@himanshu512 Infra and version management. The work nobody sees but everyone depends on. Thanks, Himanshu.
Report
I tried Bansi and am genuinely impressed.
been editing videos for about 2 years now, mostly Canva, barely scraped the surface of Premiere Pro, and After Effects scares me. So I'm not a pro editor per se.
Bansi is what was missing. The b-rolls are smooth, the zoom-ins feel intentional, and the output doesn't look like AI generated at all. For someone like me this is a big deal.
Two things I'd love to see, any chance of letting users add their own clips or control the motion of individual elements? And is short-form editing on the roadmap?
@tanay_ahir Thanks for trying it, Tanay. Good to hear the B-roll and zoom-ins feel right. That's the part we've been testing hardest.
On your questions: custom clip uploads are coming soon. More control over individual elements is on the list too. Short-form is something we're thinking about, but long-form is the focus for now. That's where editing takes the most time and the least tooling exists.
Working on this was a lot of fun. The goal was simple: take the repetitive parts of long-form editing off your plate without making the output feel generic saving hours of your precious time. If you try it, please tell us what works and what doesn't
@sidhant_srivastava Sidhant's been heads-down on the zoom pipeline. The goal he describes is right: take the repetitive work off your plate without making it feel templated.
Long-form editing is one of those problems that looks small until you actually sit down to do it — the time it eats, the ops load, the cost of good editors. It all compounds fast. Something we've been earnestly thinking about for a while — and one we keep hearing from top creators in the market: how do you cut down the TIME it takes to edit long-form, lower the operational load, and still keep the cost of getting the job done in check?
The scope here is pretty wide — silence cuts, B-roll, audio cleanup, pacing. The pacing and emphasis part is what I'd watch most closely. That's usually where these tools start to feel robotic on anything over ten minutes.
@anmolverma7 Anmol's right that pacing is where it gets hard. Under 10 minutes, most tools can fake it. Over 10, pacing falls apart fast. That's what we're iterating on most.
This looks like a must try! Video editing is still pretty manual, but this tool is trying to automate a lot of it through punch zooms, B-roll, kinetic text, sound design. Definitely excited to try this when it drops 🔥
We built it to take the heavy lifting out of long-form video editing—handling cuts, pacing, B-roll, captions, and more—without making your videos feel generic.
Would really appreciate your honest feedback: what works, what doesn’t, and what we should improve next.
As per reports, videos consist of more than 80% of global internet traffic.
Reflecting on the journey of Homo Sapiens, Video is the most incredible thing that has happened to us.
See, we humans are story tellers, from the stone age till fights with Neanderthals, to all the crisis we humans have faced before, what caused our species to survive and scale is the ability to tell each other stories.
From money, to governments, to businesses, everything in the world depends on stories, people used to transmit orally, then came paper, and then came visual media - television.
Post that came YouTube, which changed everything. Over 500 hours of videos are uploaded to YouTube every minute (this might be an old report, now its even more massive)
In this era of video, where people communicate in the form of videos, its essential for any individual knowledge worker, or brand, or anyone to get their ideas out, in the form of videos. Video content allows anyone to unlock next level scale and impact in their own niches & communities.
There is where, bansi comes into the play. No one would love to watch boring plain face recordings, in the age of sooo many things competing for your attention.
Bansi applies all techniques professional creators use, automatically. Zooms, brolls, Motion Graphics, Pattern Interrupts, studio sound, kinetic typography (captions). That helps you communicate more powerfully without investing in the time to edit the videos yourself!
Replies
Writesonic
Hey Product Hunt 👋
I’m Sam, founder of Bansi and Writesonic.
We built Bansi because long-form video editing is still painfully manual. There are various tools in the market for short video editing but no good ones for long form.
If you want a polished talking head video, you still end up spending hours doing the same repetitive work:
- cutting silence and bad cuts
- adding punch zooms and captions
- inserting B-roll
- cleaning up audio
- fixing pacing, transitions, and emphasis
Top creators use these techniques in every strong video. But most people don’t have the time, skill, or budget to do it consistently.
So we built Bansi, an AI video editor for long-form content.
You upload raw footage, and Bansi automatically applies the editing patterns great videos use, like smart cuts, punch zooms, captions, B-roll, sound design, and audio enhancement, to turn it into a polished, publish-ready video.
The goal is simple: help creators, marketers, founders, and agencies go from raw footage to finished video without needing to master complex editing software or hire an expensive editor for every project.
Thanks for checking out Bansi today, excited to hear what you think.
– Sam & the Writesonic team
@samanyou_garg As someone who makes founder update videos monthly, what's the one editing pattern you saw top creators overuse (or underuse) that Bansi now handles automatically?
Bansi AI by Writesonic
Builder here! 👋
Working on Bansi has been an incredible ride. We set out to make video editing really easy for you - the AI handles the tedious pacing, cuts, B-Rolls, zooms and what not.
As a dev, I’m always looking for ways to break things and make them better, so please be honest - what do you love, and what can we improve?
Writesonic
@sahoobishwajeet Bishwajeet's been one of the core builders on this from day one.
Writesonic
Super excited to finally share Bansi with the PH community. We’ve spent a lot of time obsessing over one question: how can we make long-form video editing feel 10x easier without making the output look generic?
We built it to remove the repetitive parts of long-form video editing: cuts, punch zooms, B-roll, captions, pacing, sound design, audio polish, etc.
Would love for you to try it and tell us what feels good, what feels missing, and what we should build next.
Writesonic
@ashish_bedi The 'doesn't look generic' constraint is the hardest one we set for ourselves. Ashish has been pushing the team on that from the start.
It was really a great experience building it, making it version managed internally and making sure everything just fits in well. Would love any suggestions / feedback for future iterations.
Writesonic
@himanshu512 Infra and version management. The work nobody sees but everyone depends on. Thanks, Himanshu.
I tried Bansi and am genuinely impressed.
been editing videos for about 2 years now, mostly Canva, barely scraped the surface of Premiere Pro, and After Effects scares me. So I'm not a pro editor per se.
Bansi is what was missing. The b-rolls are smooth, the zoom-ins feel intentional, and the output doesn't look like AI generated at all. For someone like me this is a big deal.
Two things I'd love to see, any chance of letting users add their own clips or control the motion of individual elements? And is short-form editing on the roadmap?
Writesonic
@tanay_ahir Thanks for trying it, Tanay. Good to hear the B-roll and zoom-ins feel right. That's the part we've been testing hardest.
On your questions: custom clip uploads are coming soon. More control over individual elements is on the list too. Short-form is something we're thinking about, but long-form is the focus for now. That's where editing takes the most time and the least tooling exists.
Bansi AI by Writesonic
One of the engineers here 👋
Working on this was a lot of fun. The goal was simple: take the repetitive parts of long-form editing off your plate without making the output feel generic saving hours of your precious time. If you try it, please tell us what works and what doesn't
Writesonic
@sidhant_srivastava Sidhant's been heads-down on the zoom pipeline. The goal he describes is right: take the repetitive work off your plate without making it feel templated.
Writesonic
Long-form editing is one of those problems that looks small until you actually sit down to do it — the time it eats, the ops load, the cost of good editors. It all compounds fast. Something we've been earnestly thinking about for a while — and one we keep hearing from top creators in the market: how do you cut down the TIME it takes to edit long-form, lower the operational load, and still keep the cost of getting the job done in check?
The scope here is pretty wide — silence cuts, B-roll, audio cleanup, pacing. The pacing and emphasis part is what I'd watch most closely. That's usually where these tools start to feel robotic on anything over ten minutes.
Writesonic
@anmolverma7 Anmol's right that pacing is where it gets hard. Under 10 minutes, most tools can fake it. Over 10, pacing falls apart fast. That's what we're iterating on most.
Writesonic
This looks like a must try! Video editing is still pretty manual, but this tool is trying to automate a lot of it through punch zooms, B-roll, kinetic text, sound design. Definitely excited to try this when it drops 🔥
Writesonic
@mihir_panikar Give it a spin and tell us what breaks, Mihir.
Writesonic
Excited to introduce Bansi on Product Hunt.
We built it to take the heavy lifting out of long-form video editing—handling cuts, pacing, B-roll, captions, and more—without making your videos feel generic.
Would really appreciate your honest feedback: what works, what doesn’t, and what we should improve next.
Writesonic
@amrendra_kumar6 The honest feedback part is real. We need it. Thanks for putting this out there, Amrendra.
Bansi AI by Writesonic
As per reports, videos consist of more than 80% of global internet traffic.
Reflecting on the journey of Homo Sapiens, Video is the most incredible thing that has happened to us.
See, we humans are story tellers, from the stone age till fights with Neanderthals, to all the crisis we humans have faced before, what caused our species to survive and scale is the ability to tell each other stories.
From money, to governments, to businesses, everything in the world depends on stories, people used to transmit orally, then came paper, and then came visual media - television.
Post that came YouTube, which changed everything.
Over 500 hours of videos are uploaded to YouTube every minute (this might be an old report, now its even more massive)
In this era of video, where people communicate in the form of videos, its essential for any individual knowledge worker, or brand, or anyone to get their ideas out, in the form of videos. Video content allows anyone to unlock next level scale and impact in their own niches & communities.
There is where, bansi comes into the play. No one would love to watch boring plain face recordings, in the age of sooo many things competing for your attention.
Bansi applies all techniques professional creators use, automatically. Zooms, brolls, Motion Graphics, Pattern Interrupts, studio sound, kinetic typography (captions). That helps you communicate more powerfully without investing in the time to edit the videos yourself!