Everything you need to launch your personalized, vegan, private label beauty brand easily, together in one platform. Customize products with zero minimum order quantities. Focus on sales & marketing, while Blanka handles fulfillment & dropshipping.
Hey Product Hunt community👋! Thank you to @benln for hunting us 💜!
I’m Kaylee Lieffers, the Co-Founder & CEO at Blanka. I’m super excited to share Blanka with the community alongside @adam_blanka, @golnoush_yazdani, and @aryan_mehan.
✨ What is Blanka?
Blanka is a platform that lets anyone start a print-on-demand beauty brand with high-quality products manufactured in the US. Blanka's easy-to-use platform allows entrepreneurs to instantly brand products and sell them with ZERO minimums!
💡 Background story
After my own failed attempt at launching a DTC sunscreen line, plagued with challenges like sourcing suppliers, dealing with high upfront costs, and managing order fulfilment, I thought there must be an easier way.
Turns out, there is! Meet Blanka – an all-in-one platform that lets anyone start a branded beauty line in minutes.
🚀 How it works:
1️⃣ Create an account
2️⃣ Browse hundreds of high-quality, North American-made products
3️⃣ Add your logo to the products
4️⃣ Start selling online! When you get an order, Blanka will ship it directly to your end customer.
Benefits of Blanka:
👉450+ makeup, skincare, men’s grooming, haircare, and vitamins & supplements products
👉Whitelabel every product with your logo
👉No minimums
👉Dropshipping available
👉Direct integration with Shopify, Wix & WooCommerce
👇 Try Blanka
We’re offering 10% off your first sample order with code PRODUCTHUNT10. Sign up in the link above and launch your beauty brand with $0 upfront!
❤️ We’d love to hear from you:
We’re striving to make Blanka better every day to support the entrepreneurs who use our platform. We’d love to hear your thoughts, feedback, and suggestions on how we can take Blanka to the next level!
Thanks for joining us on this journey! 🙏
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A friend of mine is a POD indie business owner, I just recommended this tool for her!
@alexanderfarr thanks for the kind words Alexander! This industry has so much room for growth, and we're excited to empower more entrepreneurs interested in the physical product space globally 🚀
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@kaylee_lieffers really interesting niche - white label cosmetics! If this ends up being a success - are you hoping to move into different verticals (Ie: merch/water bottles/clothing etc)? Or will you try to expand into different markets with the same model?
I am also curious how the pricing works on your side - are you simply putting a small markup on products for services rendered or is the pricing structure much more complex? (Also feel free not to answer if its proprietary)
Anyways - l love the UI and the idea seems super flushed out!
@dzaitzow Hey Daniel, thanks so much for your feedback! Right now, we're laser-focused on the beauty industry, as we see a lot of room for growth here. Some of the products we currently offer include makeup, skincare, haircare, men’s products, and vitamins & supplements. While we may explore other categories down the line, our focus is firmly on beauty for now.
As for pricing, we've kept it simple – a monthly subscription fee plus the cost of any products you choose.
Thanks again for your interest – we really appreciate it!
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@kaylee_lieffers Love that from a pricing perspective - I also feel like that degree of transparency helps prospective buyers in their decision making process.
I haven't seen too many folks in the space doing this - are there any big competitors doing what you do (or close to) and what differentiates you from them?
@dzaitzow Thanks for the feedback on pricing! It's tough to know if you've nailed pricing - it always feels a bit like a moving target 😛
Our biggest competitors are the manufacturers themselves. But funny enough, they become our suppliers! Theoretically, one of our customers could go to a manufacturer directly, but they would then be stuck with only the products that manufacturer offers, plus there are high minimum order quantities, no branding of the products and zero fulfillment. So we are the best alternative because we address all of that!
@oded_ben_dov1 Thank you for your feedback! We're thrilled to hear you find it easy to use and beautiful—it really means a lot to us. We also take great pride in sourcing the highest quality products from suppliers across North America. Honestly, they’re all I use these days too!
This is honestly so cool—it's wild how comprehensive this product is (drop shipping, integration with multiple e-commerce platforms), when it could have just stopped at "easy white-labelling." Congrats on the launch!
@bensyverson Thank you so much Ben! We love how you truly get the essence of what we've revolutionized at Blanka :) Will be following along on your launch of Mattebox!
@bensyverson Thanks so much Ben! We honestly tried to solve every headache that an entrepreneur experiences when launching a beauty brand, and it's become a very turn key solution!
Appreciate the feedback :)
@kaylee_lieffers During my time at IDEO I led a project for a big beauty brand and we basically suggested they do what you’re doing—it makes so much sense.
Congrats on the launch! Seems like a brilliant solution. Do you offer an easy way to manage taxes when shipping internationally or is it up to the owner of a brand?
@senbaris Hey Baris! Thanks so much for your feedback and checking out Blanka!
The great thing about Blanka is that we can work with entrepreneurs anywhere in the world (we have shipped to over 47 different countries to date!) But because we are globally agnostic, we leave the tax component up to the owner of the brand.
That being said, Blanka integrates directly with Shopify and there are some amazing Shopify apps out there that can handle taxes on your behalf (Zamp and TaxJar to name a couple!)
@stephnass Exactly! Blanka makes it super easy to launch your CPG brand in less than five minutes. We are entrepreneurs building for other entrepreneurs.
Thanks for the feedback!
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Congrats on the launch!
Blanka seems like an amazing platform for anyone looking to launch an online cosmetic store with ease, bonus points for offering vegan products!
I’ve always felt that while transitioning to plant-based food can be challenging for some, opting for vegan cosmetics feels like such an easy and impactful choice.
Wishing you all the best with Blanka!
@morgane_prr Thanks so much for the feedback, Morgane! I completely agree – transitioning to a plant-based diet can be tough, and I’ve been on that journey myself over the years. But when it comes to vegan, cruelty-free beauty products, the quality is just as high, and the positive impact on our environment is huge!
Thanks again for checking us out – we truly appreciate your support!
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