How do you think about investing on top of the investments you make in your startup?

Coming from a consulting background, I spent years helping companies make high-stakes financial decisions. I find the approaches that worked for them are completely different from the ones that make sense for me personally as a founder.

As a founder, you are already running one of the most concentrated bets a person can make. Your time, your money, your reputation, all tied to one company that may or may not work out.

The classic advice is to offset that with diversification. Index funds, ETFs, and low maintenance. The logic being that you are already overexposed to one outcome, so everything else should balance it out.

But the counterargument is real, too. Founders often have a genuine edge in their sector. You know which infrastructure plays are becoming critical, which competitors are struggling, and which market shifts are coming before the analysts do. That kind of knowledge is genuinely hard to find in public markets.

The tension is between using that edge and having the bandwidth to act on it properly. A bad investment thesis executed with half your attention is worse than a boring index fund you never think about.

That's part of why we built the Analyze a Stock feature in CoreSight. The idea being that if you do want to act on your sector knowledge, you shouldn't have to spend a weekend doing the research first. Type a ticker, get a full institutional-grade analysis in under a minute, and make the call with the actual numbers in front of you rather than gut feel.

How do you handle it? Do you apply any real rigor to your personal portfolio, or does it mostly run on autopilot while you focus on the company?