Elena Mira

Do You Validate Your Business Ideas Before Creating an App?

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Hey Product Hunters!


I’ve seen a lot of people jump straight into building an app without validating the idea first. Some succeed, but many end up realizing too late that there’s little demand for their product.


So, I’m curious - how do you validate your business ideas before diving into development?


Do you:

  • Conduct market research and competitor analysis?

  • Build a landing page and run ads to gauge interest?

  • Interview potential users to understand their pain points?

  • Launch an MVP and iterate based on feedback?

  • Or do you use other methods? If yes, what are they?

Or, on the flip side, do you believe in the “build first, validate later” approach? Maybe you’ve found that true innovation comes from just creating and seeing what sticks.


I’d love to hear your experiences - what has worked (or not worked) for you? Let’s discuss!

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Lucky Nweke

I think all the processes listed in your questions could work for different scenarios because I also believe there could be a standard for predictable results... meanwhile, this isn't a one-size-fits-all thing.


For my self, I have seen more of the 4th one.

People build MVPs and then iterate based on feedback and they were successful.

Livia Seroussi
For MyMnemo it started from a personal issue. I couldn’t find an existing solution so I decided to create it. Before building it, I told my idea to people around me and they positively reacting to it , about 50/80 people (family, friends, work, siblings). So then we started to create it.