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2mo ago

What are the benefits of asking AI to redact threads & produce other marketing material for us ?

One benefit I see is that it will usually produces something very politically correct that will usually go through the endless censorship that has taken over the internet (personally on the web since beginning of the 90's it was something else entirely, a mix of academic papers & free flowing ideas on clumsy graphics all over the place - oh boy that was so much decentralized and fun).

But then I only see problems: flatness, falseness, shallowness, lack of originality, creativity and most of all the dependency it slowly develops.

16d ago

Would You Use AI Video to Prototype a Campaign Before Shooting It?

AI video is becoming good enough that I m starting to think its most interesting use case may not be replacing traditional production.

It may be prototyping it.

I recently created a short fashion/editorial concept with Seedance 2.5.

16d ago

If you benchmark your own product against competitors, what would make you believe it?

I built a benchmark that runs nine WordPress backup plugins head to head on identical sites. One of the nine is mine, and it currently sits second. That is an obviously compromised position, so I have spent more time on what makes a vendor-run benchmark believable than on the measuring.

Three things I landed on, and I am not sure any of them are enough.

Publish the runs you threw away. 581 completed runs, 180 scored, 401 excluded, and every excluded one is browsable with its reason attached. Most are boring reruns rather than embarrassing failures, and saying so is part of the point: 360 superseded, 41 excluded for cause. The honest number includes the boring ones.

Say when a lead is not a lead. Mine sits five points above third place with plus or minus 113 error bars. That is a tie, and the page says tie rather than letting me quote the higher number.

5mo ago

How do you make the right choice when every niche seems crowded?

Lately I ve been thinking about how hard it s become to choose well.

Almost every category now feels overcrowded agencies, SaaS tools, AI products, consultants, even simple productivity apps. On the surface, there are more options than ever. But instead of making decisions easier, that abundance often makes everything feel noisier and harder to evaluate.

9mo ago

What’s one Christmas tradition your team/business has?

Every company has its own vibe, but I ve noticed a pattern: the bigger the company, the less they tend to do for employees around Christmas.

In smaller teams (or startups), it s usually way cosier people actually try to keep the holiday spirit alive (in our country, that often means a Christmas bonus, extra salary, vitamin packs, food hampers, etc.).

17d ago

Why haven't browsernative, zeroidentity messaging apps replaced traditional ones?

why does signal still need my phone number? honestly wondering why disposable browser chat rooms arent the default for privacy yet. even with signal you need a sim card, telegram keeps logs, and everything is tied to google or apple stores anyway so you are never actually anonymous. browser crypto is solid enough now to do real end to end encryption without accounts, phone numbers or installs, just nuke everything when the tab closes. is it just that nobody can monetize an app without user data, or is there some technical blocker im missing?

23d ago

Building product is a sedentary job we pretend is a lifestyle

Twelve-hour days, meals at the desk, sleep debt worn as a badge. I tracked my own numbers for six months while building my app and the trend line was genuinely alarming,resting heart rate creeping up, sleep consistency in pieces, and I only noticed because I happened to be writing a tracker at the time. Otherwise it would have just been a normal year.

The advice everyone gives is a list: water, eight hours, meals. I've read it, I've ignored it, and so has everyone I know who ships alone.

So instead of the ideal version - what's the one habit that actually survived a launch for you? Not the one you know you should have. The one that's still standing

18d ago

Our AI kept overruling the corrections users made

W

e let people correct us. Mark a sender as important. Fix a classification we got wrong. Tell us something we flagged as revenue isn't actually revenue.

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