Justin Jackson

Marketing for Developers 2.0 - A book for programmers who want to learn marketing

Marketing for Developers is a book that helps programmers build, launch, and get their first 100 customers. Tired of making apps that no one wants? Join 5,000+ readers and learn the basics of marketing software products.

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Manish Malik
I can vouch for the insights Justin publishes through various channels including YouTube. There are many gems in the experiences shared by entrepreneurs he has interviewed on YouTube, and by just that itself I can see how much he would have packed in the book. Great resource for developers who want to make it on their own.
Justin Jackson
@dotmanish Thanks! Have you seen this one yet?
Manish Malik
@mijustin yes, already 😄
Max Pshenichnikov

Justin supports me (I'm a developer) in my path to abandon my job, launch a business and live on my own terms

Pros:

Clear message, narrow audience, deep understanding of the audience alongside with excellent content inside Justin's course.

Cons:

Teaser video on PH is not catchy enough

Brendan Hufford
Great work by Justin. I'm looking through the new version right now as well (also have the course). If you're a programmer that has serious skills but isn't sure how to start marketing what you're making (or even how to start making something people will want), I'd check this out.
Justin Jackson
@brendanhufford thanks! Glad you like it. 👍
John Moody
If you are a developer who makes your own products (or you want to in the future), then you owe it to yourself to grab a copy of Marketing for Developers. Justin is a natural teacher and does a great job of demystifying the voodoo that is marketing (or so it appears to us tech-types!). I can't recommend it highly enough!
Justin Jackson
@thatmoodyguy thanks so much for the kind words John!
Miguel Piedrafita

The first book was awesome, the laracon talk also was, and I'm starting to think everything Justin does is worthy just because he made it.

Pros:

It helps developers like me that don't know anything about marketing.

Cons:

I really couldn't find everything bad ;)

Anthony Da Mota
I am going to grab a copy of this book very, very soon :) Looks promising! Thanks 👍🏻
Justin Jackson
@akdm_ awww yeaaaah! Don't wait too long. 😉
Chris Belanger
Bought this on a whim but it's full of really great advice that applies to makers across lots of verticals. You're missing a section, though, to follow "After You Launch"...titled "Taking Care of Your Customers". The product cycle doesn't end with a successful launch, and some makers forget about that. v3.0, perhaps?
Mukesh Jethani
Great book with very actionable content. Must read book for all developers before launching products. It may change your mind about your initial product idea after reading. And you will end up building something what market needs... not what you wanted to develop.
Jeremy Blaze
Thanks so muchfor writing this Justin! Have purchased and look forward to reading 😊. Keep up the good work
Justin Jackson
@mrjeremyblaze thanks for getting it Jeremy!
Randy Skopecek
Justin did a great job with v1. I really enjoyed it. Tons of targeted material. It's cool to see him roll out a new version, polishing it some more, and expanding the content. It's on my list to get an updated copy.
Justin Jackson
@rskopecek past customers get the update free! If you haven't got an email yet, let me know!