Meteor.link allows marketers to easily build an audience by sharing links and retargeting on Facebook anyone who clicks on the them.
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It's such a good idea to retarget anyone who clicks on my links, not only those who visit my website. I'm happy to have this!
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Pros:
clever way to continue engaging with your readers on other platforms
Cons:
more retargeting options
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This got me excited, but what I'm wondering is - how does it work? Once someone clicks the link, they go to a slightly modified page which has the retargeting pixel in the source code on the said page? So it's not technically the same URL as your website? Just wondering how you're pulling this off technically.
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@avtarramsingh I had the same question. Here is the content of the page: https://gist.github.com/Theminij...@casinellig Seems like you trigger the redirect with javascript, which can produce problems with people that disabled Javascript in the browser (yes, they exist) or have window.location preventing addons/extensions.
@avtarramsingh@theminijohn You're right. From latest stats there's only about 0.2% of visitors who browse without javascript enabled (worldwide, if you focus say on the US it's even lower). For those who have it disabled we have a fallback that show them a clickable link that will get them to their destination.
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@avtarramsingh@casinellig Sounds good. Question: Why don't you programmatically redirect them after 500 ms, instead of using js?
This does solve a problem, but it's the same solution as geni.us, clickmeter.com, and basically any other link shortening tool.
I'd also say a huge value prop of Medium is the organic audience/distribution that's baked into the platform. This only retargets people who you've driven from other channels—which is also worth mentioning.
Love the concept though!
@connorstweetin Thanks Connor! The sites you mentioned actually don't work with Facebook Pixel (as far as I'm aware). For example ClickMeter helps by letting you monitor / compare / optimize your marketing links, and showing a consolidated view with conversion rates etc.
We don't do any of that. We add a Facebook Pixel so that you can instantly, and with zero coding, do Facebook ads retargeted to everyone who clicked on your links.
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Pros:clever way to continue engaging with your readers on other platforms
Cons:more retargeting options
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