How long does it usually take to upgrade your product before releasing it on Product Hunt?
After our first launch on Product Hunt, our team spent a little over a month upgrading the product. There were major changes to the UI and several new features added, so the process took time from discussions and redesigning the interface to testing, fixing bugs, and updating AI prompts.
We’re also a very small team, so everyone had to push themselves to give 200%. Time and resources are limited, and at the same time, we also had to work on securing funding for the next six months to keep the team running and continue developing the app.
It’s an intense period - everyone is focused, under pressure, and doing their best to release the best product we can. Even though we work remotely and only meet through screens, we constantly encourage each other, reflect together, and keep reminding ourselves of the bigger goal ahead.
We hope teams going through a similar journey can stay motivated and keep moving forward while building their products.
How long does it usually take you to upgrade your product after launch? And what are the biggest challenges you face during this phase?
Replies
Lovon AI therapy
For us, it took 1.5 years to take another shot. We pivoted a lot from our previous version, moving from psychological quizzes for couples to a voice-first AI therapist.
A recent comment from @chrismessina suggested doing launches every quarter.
Our team at @AskYura usually takes around 4–6 weeks as well. But instead of upgrading based on assumptions, we focus on what users actually struggle with and what comes directly through our CX team.
We prioritize fixes and improvements that reduce that friction first. That way, every upgrade is tied to real user need, not just roadmap ambition.