2026 isn’t “who can shout louder with ads” anymore...

2026 isn’t “who can shout louder with ads” anymore. It’s “who can survive with thinner margins.”

CAC is up 25–40%, platform fees and shipping quietly eat into every order.

A lot of brands still scale on ROAS, then wonder why their bank balance doesn’t match the dashboard.
​
I’m building Okiela for exactly this moment: upload your Shopify CSV, and 30 seconds later you see which SKUs and channels are actually profitable after COGS, ads, fees, and refunds – no more guessing.

If you’re a DTC founder stuck in “revenue up, profit down”, comment “PROFIT” or DM me and I’ll send you a sandbox demo you can click through.

------------------
#buildinpublic #analytics #data #shopify #ecommerce #saas #solofounder #okiela #shopifytips #ecommerceprofits #ecomtips #shopifytutorial #dropshippingtips #shopifystore #smallbusinessowner #aitools