Does OpenAI have the potential to replace LinkedIn? Their latest project.
I often hear that LinkedIn is starting to be cringe, becoming a second Facebook, but let’s be honest: it’s still a career platform. A little cringe, but it still is.
On the other hand, Sam Altman introduced a new ambition – OpenAI Jobs Platform – an AI-powered hiring platform, expected to launch by mid-2026.
Briefly:
The platform will match businesses with employees, including small businesses and governments.
OpenAI Academy will offer AI certifications, piloting in late 2025, aiming for 10M Americans by 2030.
The aim is to expand AI literacy and help workers adapt to AI-driven job changes.
OpenAI partners with Walmart and engages with the White House on AI programs.
Do you think that OpenAI's effort will overshadow LinkedIn?
I am curious what you think about that.
Replies
Lancepilot
I don’t think so, it’ll replace LinkedIn entirely, but it could definitely become a strong alternative especially for AI-focused careers.
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@priyankamandal This is a new, interesting angle. For now, you are the first who outline this in this discussion! 😁
Your point about LinkedIn's "cringe" is very subjective. It's easy to dismiss it, but those people are stepping out of their comfort zones to build connections and careers.
Every genuine connection start with an "awkward" or "cringe" approach.
As for AI being the bridge to connect people between businesses. It will benefit a majority of the business who are in the online space. AI will decide based on data and data doesn't always translate to reality until proven or verified.
If being selected means putting content out there to be "sweet" from the AI's eyes then business who solely rely on AI interpreted data will only build a workforce meant for "AI users" not "real people".
As a business I will always go the hybrid route.
AI for bulk processing and efficiency but human for final decisions.
For me, a new platform is always become a new stage for opportunities until it gets saturated or a new competitor emerges. Change is always welcome. If it works well then everyone is happy.
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@henson_marin Yeah, but sometimes it seems that the cringe point is just because of harvesting likes, and maybe it has no professional dimension. With OpenAI stepping there, LinkedIn future is more uncertain IMO.
@busmark_w_nika
No matter what platform we go, there will always be vanity metrics for everything and the sad thing about it is that, the platform was built that way. Instant gratification, personal bias, social validation to name a few. Point is, they will always be part of the overall population.
I think you concern comes from how LinkedIn work. In particular, how content from strangers gets pushed to random users like you/us. We essentially becomes the driving gear for those contents to go up or down.
Which also means, we don't need to engage to everything we see on LinkedIn or internet. I simply scroll up and move onto the next. The next scroll could be an opportunity for me.
If everyone see's the right content every time, that introduces another bias. And if everything is as you expect them to be, you then feel a sense of stagnation and repetition.
A LinkedIn user with over 100k followers are not expected to engage to all interactions. They will only interact to content that "connects" directly to them. The rest is just a "noise". At least that is how I see all these platforms.
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@henson_marin The question is what happens to all those top LinkedIn voices when LinkedIn is no longer relevant. Build trust via OpenAI? How? Will OpenAI create that proclaimed social media aspect?
The prevailing sentiment seems to be that LinkedIn has fallen off or is definitely broken and no longer achieving it's stated goal.
Candidly my sense is to stay off the platform unless you have a clear goal, i.e. reconnecting, soliciting feedback, or reaching out to some specific.
Most people who are networking with high intent seem to be in more niche communities that are specific to their industry, sector, or domain of expertise. Younger people in search of transparency and feedback seem to be on Fishbowl a lot too.
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@ebonybelle I do not think that LinkedIn is bad, I like it there actually, but it started to be more sensational, the opposite to professional.
Feel like more of a parallel / disruptor to Indeed / Monster etc than to LinkedIn - I presume most folks will run both in tandem (LinkedIn for more personalized connections / outreach / putting a face to the name) and this new jobs platform for that workflow of job matching / potentially that whole search component that seems pretty antiquated on Indeed.
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@dzaitzow Gradually, we'll all be shifting towards OpenAI if the majority of the market is using it.
@busmark_w_nika you're probably right - wild times were in!
SMTP‑Test.com
True, LinkedIn has its cringe moments, but it remains the go-to for careers and networking. Curious to see if OpenAI’s Jobs Platform will shake things up — AI-driven hiring could be a real game-changer.
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@karimbenkeroum They also talked about the social media aspect. But they wanted to compete with Musk. So I do not understand why LinkedIn now. Or maybe they plan to do a platform for everything – more data.
I'm also very curious about this - LinkedIn has a great community of professionals and I find it is a very good and under-used resource in a few industries! For me, the social element is the key draw, so I am excited to see how OpenAI plan to compete...
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@theo_crewe_read I am curious, especially on that relationship, knowing that LinkedIn (Microsoft) has some shares in OpenAI.
@busmark_w_nika Yes! I can't imagine they'd want to push hard with a new platform and dilute the market domination that LinkedIn currently has though. Perhaps there will be a level of integration?
LinkedIn is way much more than a Jobs platform, so I won't see this happen, at least not within a few years. OpenAI does a lot of claims, just to get attention. They recently even said that Saas will be replaced by AI, but I don't belief that either. More Saas products integrate AI, or you can connect through make.com with integrated AI.
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@peter_koelewijn What aspect gives LinkedIn a better position?
@busmark_w_nika Linkedin is more than jobs, it's a business platform where you find and connect with people and can create business opportunities. It's also a social network, so the scope is much broader than jobfinding
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@peter_koelewijn We will see what will be next because OpenAI was also considering making a social media platform.
Interesting thought! Open AI’s latest project shows huge potential in transforming how we network and share knowledge, but replacing LinkedIn might be a stretch for now since professional networking also relies heavily on trust, credibility, and industry-specific connections.
Expert Market Research
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@priyanshu_kushwah1 We will see whether they will apply that social media aspect.