We cover 5 critical categories- Product Analytics, Customer Analytics, Sales Analytics, Marketing Analytics and Finance Analytics. Our data templates are a step-by-step walkthrough for 50+ use-cases with pre-baked, interactive SQL queries.
Just took a look at your product and I must say, it's super impressive! Covering all the critical categories from product to finance analytics is no small feat. The pre-baked, interactive SQL queries sound like a lifesaver for many use-cases. Sounds like you've really thought this through. Great job, team!
The Plug & Play Data Templates provide a comprehensive suite of solutions for various data analytics needs, including Product, Customer, Sales, Marketing, and Finance Analytics. The inclusion of interactive SQL queries and step-by-step walkthroughs is impressive.
The Templates could benefit from additional learning resources for those new to SQL or specific use-cases. Also, integrating user customization options for the templates would enhance its adaptability. Overall, it's a robust tool that greatly simplifies complex data analytics tasks.
I've been following Airbook for sometime now. The problem statement has a lot of potential. My team currently shuffles between Notion & Excel tables, while our Revops team is busy collating everything on BigQuery & processing reports there. If there's a solution which can process things directly on Notion, that's a huge collab plus! I went through the templates library and have some feedback.
I went through the templates for marketing analytics https://app.airbook.io/published... & while each template's outcome is mentioned in text, and the SQL query is showcased below it. For a revops/analytics exec, this UX makes sense, but in a lot of cases, stakeholders who may not be friendly with SQL would discover the immediate value - the Aha moment. Have a potential alternative proposition:
For each category of templates - Marketing, Sales, Customer, Financial or Product - say there's an example ICP company (SaaS mid-sized) for which you have sample data (you can actually create a fictional business - Acme Enterprise Limited). For each template, any stakeholder or analytics exec can simply run the sample data with the query & see the results. Post that if analytics exec wants to deep dive into the SQL, they can do that.
This basically creates a closer feel of the product, you can even do a -> Signup in a single click, and edit the SQL queries with sample data (get the PLG velocity).
But, super good stuff @hoshang_m & team! Congrats on the launch, and I hope the community finds value with your templates library.
@cyadvendu Thank you, Cherry! Appreciate the support :)
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Super helpful product. Takes the workload off a Data Analyst’s back. Now a non technical team member can run sql queries and get result and even visualize the insights. Great job guys. Kudos.
@thenaijacarguy Thank you, Gabriel! Yes, we are trying to bring revenue and data teams on the same page from Day 0- to make decisions, together & confidently :)
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