Matthew Smith

Really Good Emails 2.0 - Really good curated email design and code inspiration

We've grown from a glorified blog/newsletter to a blazing fast part of the mega-web. Sign up at Really Good Emails to like and collect your fave emails, peep the code, or fly through the site for inspiration or a peek at your competition's email game. 💌

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Julie Chabin
I really love Really Good Emails. The best place to find inspiration for emails for both design and copy.
Matthew Smith
@syswarren I love that you called out copy here. That's smart. Something for us to really think through as we continue to try and elevate our product. What would make the site even more useful for you?
Julie Chabin
@whale I must say it's already pretty useful as it is. Copy is 99% of the email, the visual matters but what truly makes a difference is the copy. On the previous version of RGE, I relied a lot on the categories because the message changes with the context and categories helped find good examples.
Matthew Smith
@syswarren So true. I'm a big proponent of copy IS design. So on the new site, categories don't seem to be working as well for you? Or are you having a harder time finding the categories? I'd love to make category use a primary tool and had thought it was, but want to make sure we're meeting everyone's needs :)
Julie Chabin
@whale Maybe it's the color that makes the new categories a bit harder to scan or the fact it's a long list on a separate page. It took me a while to find "Transactional" because it was in the "Miscellaneous" category. This being said, I really like how visible are the related categories on other pages. It's much better!
Matthew Smith
@syswarren Category refinement is on the top of the list! Thanks so much for great feedback.
Panagiotis Xanthopoulos
Nice work!
Corinna Keefe
I love Really Good Emails - I use it to inspire improvements in my own marketing emails, and share examples of best practices with our clients and readers.
Dan Edwards
Always send people to this resource, outstanding job and love the re-design!
Joe Hallissey
Congrats on 2.0! I've been a subscriber for awhile now and always look forward to seeing your emails in my inbox.
Rebecca Lajoie-Dyck
love this new design/functionality! RGE has been an ongoing creative inspiration go-to for me - keep up the good work guys!
Matthew Smith
@rebecca_lajoie_dyck Thank you so much! What's the most useful part of RGE? What tool or feature would make it more useful?
Rebecca Lajoie-Dyck
@whale I like researching promos like black Friday and seasonal sales, and seeing what popular brands are putting out there without having to subscribe to all of their emails! I think searching by brands would be helpful and more B2B emails would be awesome - I see a lot of product-based and would kill for SAAS emails, platform-based emails - stuff like that!
Matthew Smith
@rebecca_lajoie_dyck Solid. I know we have those on our platform, so maybe figuring out ways of surfacing that better for you would help? Did you know you can search by brand? https://reallygoodemails.com/sea... or https://reallygoodemails.com/pin... Maybe those aren't clear enough in the UI? Thanks for taking the time to respond.
KindraWyatt
Nothing I love more than some really good emails. Great job, y'all!
Shalom Smith
Can definitely recommend. Helps you get that professional look.
Jacqui Lindo
You guys make Fridays awesome! And I don't feel so alone in the world of email design.
Troy Petrunoff
Huge fan of the new RGE design. Great place to pull email design inspiration.