🤦 Can you name your customer's pain - short and clearly?

In the RunEvr team, we're all problem solvers.

I honestly don't remember an exciting problem we've left without a solution =D

And we have the same approach with our product. We try to cover all the problems that might exist in creative production - sometimes even before someone asks for a solution.

The thing is, we solve so many problems for creative teams that naming just one problem RunEvr solves is actually pretty hard.

But being in creative production myself, I can name some of our customers' pains:

• Reviews get stuck somewhere, and nobody knows what's happening.

• Artists lose context while switching between tabs.

• Teams can't meet deadlines, so managers bring in more artists to finish tasks - creating chaos in the team and wasting resources (money).

And that's just a few examples...

So, can you name your customer's pain?

What's the problem your product solves?

How clearly can you describe it?

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Thank you for asking. I think it's a healthy sanity check to ask yourself this question and have an answer (or not).

Here are a few projects I launched and the pain point behind each one:

  • Elywo: As a student looking to get into elite M&A jobs, I am lost in the process. What should I prepare, how...?

  • : I built multiple projects, and putting them all on LinkedIn doesn't feel right. So I'm looking for a single page to showcase them, a kind of Linktree.

  • : I like having deep discussions with people and meeting new ones, not for romance or friendship, but I don't know where to start.

  • : I am struggling to get impressions on LinkedIn. The algorithm is not clear. I need more clarity, a kind of WHOOP for LinkedIn.

I have a question for you: Do you think a product should solve a single pain point or multiple ones?

 Wow, great!

Thanks for sharing the points you're solving.

For me, I think that if I sign up for something or install something, it should give me a more complete satisfaction and solve not just one problem.

We know we have to wear jackets when it's cold, but at least they should make us look good, have a hood for when it rains... hm? =D

 I smiled and liked your analogy.

Yes, overdelivering is always good. Thank you for the exchange.

 thank you too =)

I see problems everywhere, so let's cover them:

  • Problem my product solves: SafeLimit alerts LinkedIn users to their engagement levels and when they get risky, helping them avoid account restrictions.

  • Problems I currently have (there are more). :D

    – to force myself to finish PRO version + website + launch it on PH

    – to receive feedback from well-known LinkedIn creators (it is crucial for social proof on the website)

    – to turn free users into paid ones

    – to activate people who downloaded the tool but don't use it (there are around 300 or 400, I suppose)


 That's great that you set problems for yourself and work on solving them!

And do you think your product could solve more problems for people who use LinkedIn consistently?

 I should find those consistent people, that's for sure! :D :)

I open my phone for one thing, look up, and an hour is gone." That's the pain I'm solving, and I'm the first person who has it lol

What surprised me is that the bigger pain wasn't the scrolling, it was the guilt after, and the apps that were too easy to ignore or too strict to keep.

@adana, interesting that you went with many pains. Do you find one of them is what actually gets people to sign up?

 Wow, great! And what's your approach to solving this problem?

Regarding your question - I think every customer comes with their own problem, and if they find a solution with you, they stay =)

 I'm building Cue, a screen time app, so I'm literally the person it's built for :)

During setup you record a short video of why you want less screen time, and it pops up when you've been on an app too long. Seeing my own face mid-scroll while I'm "just checking something" is humbling, and it's taught me more than any feedback form.

The biggest lesson from using it myself: if a limit feels too harsh, I want to switch it off. So I keep tuning it to feel firm but not like a punishment.

the list won't stop. top10q cuts it at 10.

 but what is your ,,favorite,, problem to solve? =D

Ours, in one line: a seller has one decent phone photo of a product and needs a studio image, lifestyle scenes, a short video and listing copy for several platforms, and that usually eats a weekend per product. So it is a single pain (starting from nothing, repeatedly) with several outputs, which is how I would answer Ilyas's question about single versus multiple pains: one clear pain at the front door, then the extras make it stick. We build that at BlueVeta.com, so I am biased, but the test I use is the same one you describe: can a stranger repeat the pain back in one sentence after reading our first line?