The "Black Box" of Ad Tracking: How do you feed data back to Meta?

Since iOS14, we all know that Server-Side tracking (CAPI) is mandatory. But I see so many businesses still relying only on the Pixel (Browser-side).

With Octonex, I built a direct bridge: CRM Stage Change -> Hashed Event to Graph API. It improved our Event Match Quality score from 4/10 to 8/10 instantly.

Media Buyers: what's your current stack for offline conversions? Are you trusting the platforms or sending your own server events? 📊