Yaroslav Chuykov

WishfulMail - Write magical letters to Santa, the Tooth Fairy & others

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WishfulMail lets kids safely write magical letters to Santa, the Tooth Fairy, the Easter Bunny and more — while parents secretly receive the messages. It keeps childhood wonder alive in a private, COPPA-compliant, ad-free space built for families.

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Marijana Batak

Okay, this is genuinely one of the sweetest product ideas I’ve seen in a while. I love that parents still stay behind the scenes. Would be great to see a “Dream Fairy” or “Goal Wizard” next for older kids who’ve outgrown the Tooth Fairy phase 😉

Vladimir Nikolic

@marijana_batak do we really outgrowing tooth fairy? :)
Great idea Marijana! I might be adding a goal wizard pretty soon!

Marijana Batak

@codingwisely We didn't! :) Great idea! :)

Esther George
💡 Bright idea
This is so adorable 🥹 I love how it keeps the magic of childhood alive while staying safe. The idea of parents secretly receiving the letters is genius too, feels like a modern twist on handwritten notes. And honestly, perfect timing for launch since it’s almost Christmas (Mariah Carey says so 🎶😄). Maybe add the "Dream Fairy" next? For kids who share their dreams at night 💭
Vladimir Nikolic

@george_esther I love this input! Dream Fairy sounds magnificent idea! I ll make sure I ad it in next release in a week or two! Thank you Esther!

Esther George
@codingwisely Thank you so much 🙏 Let me know when you do launch it
Vladimir Nikolic
Nemanja Nikolic

As a first time dad, this absolutely going in my arsenal hahah

Vladimir Nikolic

@nnemanja was built for you! go, get wild! :)

Andrew Dilts

Vladimir - very cool idea, and glad to see you're taking the family-friendly and compliance approach. What do you see as the path to adoption? How do we get kids (and parents) actually using WishfulMail?

Vladimir Nikolic

@andrewdilts good question Andrew, thank you.
I imagine parent will suggest to kid to write a letter to a magical character. Something like, hey son, did you know that Santa Claus now got an email you can write a letter to?
Then kid writes email, parent gets it in the mailbox, login into app and reply to mail.
Once he does that, he call the kid, excited, saying that Santa has replied and they read parent email together!
I see they can sent email for a birthday wish, tooth fairy, or any occasion.

Andrew Dilts

@codingwisely  Thanks, Vladimir. Good to know - and good luck!

Vishal Rajpurohit

Congratulations on the launch @vl 🔥Looks awesome.

Vladimir Nikolic

@vl  @vishal_rajpurohit Thank you Vishal!

Vladimir Nikolic

@vl  @vishal_rajpurohit thanks buddy!

Lilou Lane

This is such a clever and cute idea! 🪄 Love that kids can connect with their favorite magical friends safely. Excited to see the new characters you add!