Black Friday is on November 27 this year, and I keep going back and forth on one question: when every visitor arrives already looking for a deal, what do popups and other on-site elements really do?
Here is how I split it:
- Before the sale: collecting emails for early access ("get the deal before it goes public")
- During the sale: a countdown to the end of the offer, an announcement bar, a free-shipping threshold, an upsell at add-to-cart
Looking forward to upcoming updates!
@busmark_w_nika Thanks Nika! The big update is the website version going live on November 10. If you try it on your own site, I'd love to hear what you would want it to do first.