oana clopotel

Update since this post: Edits launched in April 2025 and it's genuinely good — especially if Instagram is your main platform. Watermark-free exports, clean interface, built-in analytics. But CapCut still wins on depth. Multi-track editing, AI tools, cross-platform flexibility — it's closer to a mobile Premiere Pro. The ironic twist: CapCut updated its ToS in June 2025 giving ByteDance broad...

Great post, Rohan — and a genuinely hard one. I think there are two separate issues getting conflated: legality (varies by jurisdiction) and trust (universal). Legally, you can sometimes record without consent. But in B2B, you're usually building a relationship — and relationships run on trust. So even if it's technically allowed, doing it silently is a trust withdrawal, even if the other...

The framing that helped us most: free gets them to the win, paid lets them keep or scale it. If someone can't experience the core value for free, they won't convert. But if the core value IS the whole product, there's no reason to pay. So we ask: what's the smallest slice that proves the promise? That's free. Everything that builds on the result — saving, customizing, repeating — that's paid....

The pre-mortem approach is underrated. 'Assume this failed — why?' forces a completely different quality of thinking than 'what could go wrong?' The first is specific and uncomfortable, the second is abstract and easy to dismiss. I've started doing this before any significant decision and the uncomfortable answers are almost always the most useful ones

The timing piece is what most people get wrong. Caffeine too early blunts the natural cortisol peak most people have in the first hour after waking — you get less from it than if you wait. The focus benefit is real but timing it around your actual cognitive load rather than habit makes a noticeable difference