Many of us have transitioned to knowledge work and most of us, if not all, rely on caffeine to boost our mental performance. If it weren t so effective we wouldn t drink it. We know caffeine is particularly effective for combating fatigue and improving focus. But what if it could be even more so? The first step is raising awareness about the daily habit we consume without fully understanding its effects and timing. This is where clarity shines this is Clarity s purpose.
Most people are using AI wrong and I was one of them.
For the first year, I used AI like a fancy Google. "Write me a product description." "Summarize this." "Give me 10 ideas for X." Useful? Sure. Transformative? Not really.
Let me start from the creator s perspective: I personally don t have a product (apart from hiring people for creative work or offering personal consultations).
But as a creator, I constantly share content, insights, and information, value that helps me build trust (for free). Based on that perceived expertise, people eventually decide to work with me (a paid service).
The short video format originated primarily on TikTok as "TikToks." Of course, it was then picked up by Instagram ("Reels"), YouTube ("Shorts"), and later other platforms began to embrace this trend of short, vertical videos (LinkedIn, X).
For these purposes, TikTok created a mobile video editing app and later a desktop version, CapCut. (2019) And guess what...
