Tom Shadow

Tom Shadow

Building AI SaaS Product

About

Building Vaanicraft — an AI-powered personal branding platform that helps founders, creators, and businesses grow their online presence through personalized content strategies, authentic posts, and automated publishing. Passionate about building useful AI products that solve real-world problems and help people grow.

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Forums

Which industries are seeing more AI Overviews?

Finance, education, and electronics are among the industries experiencing significant growth in Google AI Overview appearances.

A Semrush study tracking 600,000 keywords over six months found that AI Overviews were expanding into searches related to product research and purchase decisions.

Question to users: demo call or self service signup?

This one is for you as users, not as founders.

When you find a new B2B tool, what do you want first? Book a demo with a real person or sign up and click around on your own?

We see both with k dlo. Some people sign up and start using it the same day. Others write to me first and want me to show them everything on a call.

Personally I almost always go self service. I only book a call when the product looks complex or expensive.

Anyone else find marketing harder than actually building the product?

We've been building Dots, a macOS app that turns the notch into a customizable workspace.

And honestly, building the app has been the fun part haha.

We've spent countless hours working on features, fixing bugs, and improving the experience. But once we started putting Dots out there, we realized something.

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