Blanka - Start a beauty or cosmetic line in under 5 minutes

@melody_roberts LOVE IT! Thanks for your feedback 🫶🏻

@maxcompe Thanks for your feedback, Max! I’d love to hear more about what you consider “niche” from your perspective. To provide some context on the beauty industry: - The global beauty market is projected to reach $646B this year. - Historically dominated by large CPG brands like Estee Lauder, the industry is rapidly shifting, with more than 30% now carved out by smaller, independent brands. - Many of these smaller brands don’t have the infrastructure to scale, which is where Blanka comes in! - There are over 1.6M small brands (those with less than $1M in GMV), representing a serviceable obtainable market (SOM) of $4B for Blanka. - As we continue to grow and partner with larger brands, we see even more market share opportunities ahead. We’re confident there’s a significant need for Blanka, and we’re excited about the potential to support this growing segment of the industry. Thanks again for sharing your thoughts!

@ibe_samson Thanks so much for the feedback Ibe! We agree that there is a lot to love with Blanka :) Hopefully we can play a role in helping your beauty brands connect with their ideal audience - our entire goal is to support brands as they get started and start to scale. Always here for any questions you might have!

@brooke_finlay Thanks so much for cheering us on!

@tamar_vidra Thanks so much Tamar - really appreciate you taking the time to support us!

@colin_o_neill1 Thanks Colin! Appreciate it! This feels like just the beginning 🚀

@clarryant Thanks for the feedback Chris! Great questions! Since our products are private labeled, the main way they are differentiated is through custom logos on the products and packaging. This is actually quite common in the beauty and wellness industry! That being said, we've seen increasing demand from clients for more customization options, including tailored packaging, ingredients, and even scents. To meet this need, we've introduced an enterprise offering that supports these customizations. When it comes to design and marketing support, we offer our clients access to the Blanka Marketing Hub, where they can purchase marketing and design services. However, we primarily focus on the supply chain side of their business, staying out of their marketing and branding efforts. Thanks for checking out Blanka ;)

@roymorejon Thanks so much for taking the time to provide feedback! We are super excited to share Blanka with the PH community. This is just the beginning ;)

@lisaly Thanks for your feedback! Yes, exactly. This was a pain point I experienced myself and why we wanted to build a turn-key platform that made it super easy for anyone to launch their own branded beauty line.

@manica_blain Thanks for taking the time to share your feedback! You hit the nail on the head - we have set out to democratize something that was previously only available to those with capital and clout! Move over Kylie...