I have a confession. I'm a Petroleum Engineering major who's in love with marketing. Sometimes, I think I'm too in over my head. I started doing "marketing" with social media management as my first foray into anything remotely associated with digital marketing (show of hands if you started the popular way). And then, I think I lost a bit of love for social media marketing, and moved on quickly to something shiny email marketing. This was heaven while it lasted. I sold personal financial management courses and eBooks for a popular consultant here in my country. The conversations in the inboxes were so direct and personal that it always felt like I was looking directly at, and talking to the person's soul. I also tried my hands on SEO and content strategy. Doesn't it just feel amazing how you pick up so many useful micro-skills for digital marketing? That's always so intriguing. Now, I do product marketing, thanks to charting newer territories. I find it intriguing how numerous teams work together to solve a problem. Be that small-scale, or global. And meeting a lot of amazing makers and marketers here launching really helpful products here daily (some of which have been time-savers for me) reinforced my reason why I want to identify with this industry. I read a book recently by Gabriel Weinberg and Justin Mares called, "Traction." Recommended by a senior colleague in marketing. The ideas in the book just made so much sense and held so many insights for me. And it made me understand one thing, "whatever you want to get better at, reading books help you navigate there faster." As a marketer, what book(s) gave you your best "aha!" moment?
We ve been growing really fast (30%+ MoM ARR) at @Basedash since launching last year. Most of that growth has been the result of hard work, but we ve also had a secret weapon: an AI agent that acts as both a data analyst and a PM, working 24/7 to optimize our product s activation and conversion rates.
For decades, companies have been making product decisions based on intuition and manual data analysis. We wanted to see what would happen if AI could take the wheel completely.
Hey Product Hunt fam, As an engineer, I steered clear of community and marketing platforms. But after diving into Product Hunt for a few days, I had an epiphany. It's my first, and wow, was I missing out! Question: Engineers and makers, have you had a similar experience? How has stepping into new territory like Product Hunt transformed your perspective? Share your thoughts!
We all have learning experiences from building our projects. Some of that could be helpful to new makers in the community, what are some of your top tips?
I have been thinking a lot about how AI is quietly transforming the way we work, not replacing jobs entirely, but definitely reshaping them.
At a recent Fortune summit, the CEO of Indeed said AI can now handle over half the tasks in most roles. But no single job can be fully automated. OpenAI s Chief People Officer even called it a reimagination of work.
As a person in her 20s navigating her own career path, I'm always curious to find out what draws people to certain professions and why they do what they do. What do you love about your job?
