Whenever I m about to buy something (especially something more expensive), I can be easily influenced by recommendations from people I trust and know. That might be well-known accounts on X or suggestions from friends.
I graduated 4 years ago, and I had the opportunity to go on to a PhD, but I gave up on that option.
Instead, I chose the "real world".
Many public universities in my country offer free tuition, while in the US tuition is very high, and people take out student loans that take decades to pay off.
Many brands have their long-standing mascots (McDonald's, Mr Clean, Michelin), etc. But with the development of AI, physical forms are moving online, and AI avatars look promising in this.
On one hand, it feels less human (authentic), on the other hand, AI influencers are a "cheaper" solution.
I m the co-founder of http://Vigilance.io - A shopify app for protecting DTC brands against coupon code leaks online, previously I was the co-founder of LiveRecover which we built and sold, and I also sold orderBump. Ask me anything about DTC (direct to consumer), paid acquisition, Shopify apps or selling a business. I ll be answering all questions on Wednesday the 13th of September
I've spent several hours building websites, and the energy source I depend on (except food, etc.) is MUSIC! What do you usually listen to when building your product? Fun question (If you have launched):
What were you listening to after launching your product?