Hey, all!
There are many productivity tools out there offering different features. But I still haven't found one that covers everything I want. To me, the essential features a perfect tool must have are: - A good text editor ( I mean, I love notion. But why is it so hard to bring the text there to other formats? Sometimes I summarize some things inside notion, but taking them to an actual doc or pdf is so painful!) - Simple, minimalistic design - A good place to have random thoughts and things that I need to get done without losing sight of them - Good integrations!! I use Gcal a lot, so I would love to have a productivity software that actually integrates with it. What about you?
In the summer, one founder of a VC-backed startup approached me to manage his LinkedIn profile, through which he acquires clients (personal brand building).
It was a classic job interview, where the assumption is to create a conversion (you are active on someone's account, building their personal brand, as the account grows, people are noticing you, write to you, you arrange a call, and maybe close a sale)
I asked if there was a possibility of getting equity in this position, because the other positions they had advertised (whether tech, GTM, sales, some small percentage of equity) did offer even a small %...
The answer was "No, this position does not include equity."
In a time when big corporations are overpaying for their job offers just to steal the best talent from another big company, and in an era where everyone can build their own startup, there will always be room for people who prefer to join a team and work on something (in the future) big.
Do you have a particular WHY or reason for your side projects? If not, how are you personally staying disciplined, motivated, and focused on achieving your side project-related goals?
I have a confession. I'm a Petroleum Engineering major who's in love with marketing. Sometimes, I think I'm too in over my head. I started doing "marketing" with social media management as my first foray into anything remotely associated with digital marketing (show of hands if you started the popular way). And then, I think I lost a bit of love for social media marketing, and moved on quickly to something shiny email marketing. This was heaven while it lasted. I sold personal financial management courses and eBooks for a popular consultant here in my country. The conversations in the inboxes were so direct and personal that it always felt like I was looking directly at, and talking to the person's soul. I also tried my hands on SEO and content strategy. Doesn't it just feel amazing how you pick up so many useful micro-skills for digital marketing? That's always so intriguing. Now, I do product marketing, thanks to charting newer territories. I find it intriguing how numerous teams work together to solve a problem. Be that small-scale, or global. And meeting a lot of amazing makers and marketers here launching really helpful products here daily (some of which have been time-savers for me) reinforced my reason why I want to identify with this industry. I read a book recently by Gabriel Weinberg and Justin Mares called, "Traction." Recommended by a senior colleague in marketing. The ideas in the book just made so much sense and held so many insights for me. And it made me understand one thing, "whatever you want to get better at, reading books help you navigate there faster." As a marketer, what book(s) gave you your best "aha!" moment?
