I think a pitch deck is almost like a passport for a startup =)
It needs to contain all the important information about the business, but at the same time, it has to be presented in the right, clear, and aesthetic way.
I m realizing how difficult that balance actually is...
Too much information - nobody wants to read it. Too little - the business isn't clear. Too much design - the message gets lost. Too little - it becomes just another boring document. So, I have a lot of questions =D
A friend of mine launched there a few years ago, and they were really happy with the results. At some point, they even considered AppSumo one of their main growth engines.
There are always too many things that feel important.
And I think solo makers have the same problem as teams - just with all the voices in the head =D
In a team everyone can have a different priority, the designer might want to polish the UI, developers want to fix backend issues, marketing wants to improve the landing page...
For some products, mobile feels essential. For others, it feels like forcing a desktop workflow onto a smaller screen.
We re building a mobile version for RunEvr - mainly to stay up to date, chat with the team, check project progress, and quickly respond when you re away from your desk.