Why Clarity: Caffeine and Focus resonates so well
by•
We're the most caffeinated generation in history, and also the most health conscious.
We already track macros, steps, reps, heart rate and sleep. But there's a hidden variable that effects every single one of these metrics that nobody has even considered.
Caffeine is a potent performance enhancer, that gives me tremendous benefits in both my mental and physical activities, and that's because I use it with intention.
This is exactly what Clarity will do for you.
Join The Caffeine Reset.
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I think it lands because caffeine is one of those things people use everyday without really understanding how it affects them.
Clarity
@paige_lauren1 the absolute key part of this comment is 'use'. Everybody 'uses' caffeine, but hardly anybody views it that way!
We're driving an mindset shift and subsequent optimisation.
I can see why this connects, it's one of those habits people already have, so the barrier to caring about it feels low.
I am the person who's trying to be health conscious and surprisingly I've never thought about caffeine at all (and I am the ice latte girl)... I suppose this is the time to give it a thought.
Clarity
@lllenklll you can check out Arctic Coffee who are now in the app - they are iced latte specialists!