X-Design 2.0 - Your creative AI agent for generating branded assets
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Create logos, brand kits, and guidelines in minutes with an AI agent that generates concepts, refines visuals, and exports editable assets (JPG, SVG, PNG). Built for founders, freelancers, and teams who need fast iterations, consistent output, and brand systems ready for both online and real-world use.
Replies
X-Design
Hi everyone, we’re excited to finally share X-Design 2.0 with you.
This project started from a simple observation:
many small businesses and local shops care deeply about their brand, but building a consistent identity and applying it across real-world touchpoints is still slow, expensive, and confusing. Most tools focus on online content, but very few help store owners design what they actually need for the physical world.
With X-Design 2.0, we wanted to create something different.
You can start with an idea, a name, or even a rough sketch. X-Design helps you turn it into a complete visual identity, then applies it to posters, menus, signage, packaging, and other store-ready materials. Everything stays consistent as you update or expand your brand.
This release is a big shift from our earlier version, not just new features, but a new direction for the product.
Our goal is simple: make branding accessible, practical, and ready to use from day one.
Thank you for checking out X-Design 2.0.
We’d love to hear your thoughts, your use cases, or anything you wish branding tools could do better. We’re here all day and excited to chat.
FuseBase
congrats @mona_xx @yuncheng @tony_hsieh2 🎨
keeping all assets aligned as the brand evolves is something most SMBs struggle with!
are there plans to support marketing campaigns too (flyers, promo cards, event signage)?
X-Design
@kate_ramakaieva
Thank you for the congrats and the great question!
Yes, we absolutely have plans to expand beyond the initial focus. Support for marketing campaign materials like flyers, promo cards, and event signage is high on our roadmap. We want to be the single source of truth for a brand's visual identity across all touchpoints.
What type of campaign asset do you find is the most time-consuming to keep consistent right now? Let's discuss! 💬
X-Design
@kate_ramakaieva Thanks! Keeping assets aligned is a big challenge for many SMBs. X-Design uses a Brand Kit to apply your logo, colors, and fonts automatically across new materials. It already supports posters, menus, flyers, product photos, and social visuals, and promo cards and event signage are on our roadmap.
X-Design
Hey everyone! Tony here, maker of X-Design 2.0. Thanks so much for checking us out today.
We built this because creating a brand from scratch is still way too slow and too expensive for most founders and small teams. We wanted an AI agent that doesn’t just “generate a logo,” but actually works like a mini brand designer — exploring concepts, refining visuals, and exporting real, editable assets you can create right away.
With 2.0, you can generate full brand kits and guidelines in minutes: consistent colors, typography, logo variations, and ready-to-use assets. If you’re a founder, freelancer, or early-stage team, I’d love to hear how it fits into your workflow. Your feedback really helps us shape the next iterations.
Thanks for all the support today!
MultiDrive
@tony_hsieh2 My logo was ready in 10 minutes!! Great app! Congrats!
I’d love to see the ability to edit the text and maybe add more tools like moving objects.
X-Design
I’m one of the makers on the team, and seeing this version come to life has been a really meaningful journey for us. Over the past few months, we spent a lot of time talking to small shop owners, visiting cafés, boutiques and local stores. Almost everyone shared the same frustration: they care about their brand, but turning that into real materials is complicated, slow and often too expensive.
That’s the reason we decided to rebuild the product. With this release, we wanted to make it possible for someone to take a simple idea and turn it into a full identity they can actually use in their space. Watching X-Design create a logo, build a brand kit and instantly apply it to menus, posters and packaging has been incredibly rewarding.
If you’re running a small business or know someone who is building a brand from the ground up, we’d love to hear your thoughts. Your feedback will help us keep improving X-Design and make it even more useful for real-world branding work.
Mom Clock
Dig the signage and packaging it generated bit, finally something for real world shops not just web stuff.
X-Design
@justin2025 Exactly! That was the goal. We firmly believe real-world retail shouldn't be an afterthought. What aspect of the physical output—signage or packaging—do you think will be most transformative for brands using the tool?
EasyFrontend
The results feel super crisp and professional, and the whole flow seems incredibly smooth. Big congrats on the launch! 🚀
X-Design
@getsiful Thank you so much! We’ve put a lot of love into making both the results and the workflow feel smooth and polished. Really appreciate you being here with us on launch day!
Readever
This looks extremely useful! Especially that it can create SVG which is vital for offline business because they require the assets at much bigger scale. I am curious how do you maintain the consistency across the whole set?
X-Design
@jin_shang1 Thank you! We are glad you find it useful. For consistency, X-Design stores your logo, colors, fonts, and style preferences in a saved Brand Kit. Whenever you create new materials such as posters, menus, flyers, or product photos, our AI Agent automatically applies the same settings so everything stays aligned, even at larger scales like SVGs.
If you want, you can try uploading a design and see how the Brand Kit ensures a cohesive look across all outputs.
X-Design
@jin_shang1 That's a fantastic point about the importance of SVG for large-scale offline business assets—we built it specifically for that professional need!
And that's a sharp question about consistency. Maintaining consistency across a whole set is a core function of the tool.
We achieve this through two main mechanisms:
AI Style Locking: Once you approve an initial design concept (color palette, typography, primary layout, and core visual style), the AI locks those parameters. Subsequent asset generations use the original seed and style rules to ensure visual alignment.
Brand Kit Rules: The tool builds a central "Brand Kit" around your chosen elements. Every asset, from logos to social media graphics, is rendered using the exact same hex codes, font weights, and spacing rules defined in that kit, enforced by the AI.
Agnes AI
Time to upgrade my product logo! Cant believe X Design could nail it! How customizable could I get out of it?
X-Design
@cruise_chen That's absolutely thrilling to hear! We love that X Design could nail your logo upgrade. 🥳
When it comes to customization, you can get incredibly flexible! Our goal was to give you full control. You have the power to fine-tune all the key elements—colors, fonts, layouts, and all underlying assets—to match your brand perfectly.
Is there a specific detail or feature you're looking to push the boundaries on? We'd love to hear what kind of unique look you're trying to achieve! 👇
Jinna.ai
Cool. Was your ProductHunt video done with your own tool? :)
X-Design
@nikitaeverywhere Yes, it was done entirely with our own tool. We really wanted to showcase what it's capable of right out of the gate.
What part of the video caught your attention the most, and what kind of videos are you looking forward to creating with it? I'm excited to hear your thoughts! 🚀
Jinna.ai
@tony_hsieh2 it’s quite catchy overall, nice quality! Would love to see the demo how you create such a video step by step on youtube.
X-Design
@nikitaeverywhere That's excellent feedback! Getting a step-by-step tutorial on YouTube is a fantastic idea. 💡
We've heard similar requests, and we're definitely planning to put together a detailed workflow video soon that walks through creating a full product video, starting from the concept all the way through the final render.
The attention to export formats is what truly sets this apart for the pro workflow. Too many AI art tools leave you with a nice-looking raster file (JPG/PNG) that’s useless for scaling or printing. The fact that X-Design 2.0 generates editable SVG and produces assets ready for both online and real-world use is huge. It saves the step of having to rebuild the AI output in professional design software. Massive time-saver in the actual production phase. Congrats on the launch!
X-Design
@janette_szeto The professional workflow and print-readiness were a massive focus for the 2.0 release. We know that a beautiful JPG isn't enough when you're actually sending assets to a printer or needing a scalable logo. The native SVG output is exactly what turns X-Design from a fun generator into a true production tool.
Are there any other specific vector elements or export parameters you feel are crucial for your day-to-day print needs that you'd like to see added? We're always looking to refine that professional workflow! 💬